![]() The first issue is the outcome of change, which brings about fear and reluctance whenever people are faced with a need for change. There are a number of concerns that Blanchard examines in his book “Who Moved my Cheese”. He advices us to adjust to change quickly, and warns us of the dangers of complacency to success. ![]() In this story, the author informs us that change is happening everywhere, and to everybody. He relays the message that people should adjust to change or risk losing and the only way to change is by looking at it positively. Ken Blanchard (1998) says that “there are changes in life and to everyone”. The key purpose of the author in writing this book is to inform the public that change is inevitable. ![]() The author brings in the idea of attitude and optimism (palmer, 2008). The story takes an insight of what happens in our daily lives as a way of encouraging people to be prepared for any change. The author uses a similar target, cheese, for all four characters, which in real sense symbolizes the goals that human beings try to attain in life they could be job opportunities, relationship or lifestyles. The story uses four characters, two mice named Sniff and Scurry and two little people, Hem and Ham, to explain the concept of managing organizational changes. ![]() “Who moved my Cheese” is a story written by Ken Blanchard. ![]()
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